Invest in Superdry’s headquarters

July 20th 2023

Cheltenham born retailer, Superdry, has kept its headquarters local to where it all started and is now looking at a sale and leaseback.

The property portfolio comprises 8 properties, available as a whole or in 3 lots. Superdry is further committing to the area by taking new 10 year leases (full details on lease terms available on request) on the majority of buildings, and two units which are offered with vacant possession.

Located on Kingsditch Trading Estate, these units have been extensively fitted out to provide the headquarters for the worldwide brand. Including offices, breakout space, café, staff shop, studio space and warehousing – all with the trademark Superdry aesthetic.

A sale and leaseback opportunity is where the company in occupation decides to sell the building they occupy to a third party, but simultaneously agree to take a new lease on the property so they can remain in occupation. This will be the case for 6 out of 8 of the properties available.

Richard Knightley, Senior Director of Commercial Agency at KBW, comments: “This is a great opportunity for investors who would be benefitting from an immediate return on their investment from a tenant that has invested heavily in the buildings to create a suitable HQ for the international retailer. Superdry is such a big part of Cheltenham’s recent history, they are a significant employer and have made a conscious effort to keep their roots firmly in Gloucestershire. On a personal level, I have seen the business evolve over the years and am pleased to be involved as Superdry continues to adapt to drive the business forward”.

A selection of photos below show the quality of fit out and the unique Superdry brand is strong across the portfolio.

The remaining two properties which are surplus to Superdry’s current requirements will be offered with vacant possession; a great opportunity for local businesses to consider investing in their own building or perhaps opportunity to redevelop?

For more information, contact Richard Knightley 07917 155760 / or Laura Hatten 07769 254158 /